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Napa Valley Register

10 Questions for Craig Sultan of The Eye Works Optometry
By JENNIFER HUFFMAN Register Business Writer | Posted: Wednesday, May 5, 2010 12:00 am

Craig Sultan of The Eye Works OptometryVision care is no joking matter, but that doesn’t stop Craig Sultan from cracking a joke or two with his patients.

Sultan owns the Eye Works Optometry in Napa. The optometrist has a bit of a funny bone.

“It runs in the family,” Sultan said. “My mother was a comedian around the neighborhood and my uncle was a comedy writer.”

Sultan has been an optometrist for 30 years, including four years working at a correctional facility at Vacaville.“I was the favorite optometrist. I had people killing to see me,” he said.

Originally from Long Island, N.Y., Sultan has lived in Napa since 1998.

Which three people would you most like to have dinner with?
My mother, father and wife Sandra. My parents died when I was in my early 20s and never got to see my accomplishments, the man they raised, the values they instilled and never met my wife or son.

What is the biggest challenge your business has faced?
Being undercapitalized and opening up just before a major recession. Not a good combination.

What was your first job?
Night watchman at a cemetery in Long Island. There was nobody to talk to there. 

I can’t live without
Air. I get a tightness in my chest.

What’s on your to-do list?
- To make the Eye Works the premier optometric/optical location in Napa County.
- Get my novel and screenplay “Reformation” published.
- Finish writing my musical-comedy interactive stage play called “I’m Yoda, He’s Buddha.”

What’s something people might be surprised to know about you?
I’d like to be the next Mick Jagger — only I can’t sing and can’t remember the words to the song.

What’s one thing Napa could do to help local business?
I think this is a symbiotic relationship. When the right mix and quality of businesses come together in an area that will offer residents the services and products they need, that’s when local businesses will thrive. Napa should have a VIP day to lure quality businesses.

What’s a common question you get?
There is some confusion as to the difference between an optometrist and ophthalmologist. An ophthalmologist is better trained in disease treatment. An optometrist is your general practitioner for vision, vision care needs and detection for diseases. Outside of surgery, there is minimal difference between the two professions.

What other business person(s) would you like to see featured in “10 Questions?”
Linda Cordair, Quent Cordair Fine Art.
Lindsay Kroll, Cake Plate.
Nancy Lindaas Pando, Grace’s Table.
Annie Baker, Annie the Baker.
Susie and Ken Pope, Cedar Gables Inn.

How are you dealing with these tough economic times?
By doing what I’ve done before, but upping it a million times in terms of networking and meeting people. Anything but sitting on my laurels. There is no time for sitting around.

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“An Eye for Art”
Reception featuring local artists Diane Flyr & Lorenzo Mills
At The Eye Works Optometry

Napa, CA; The Eye Works Optometry presents: “An Eye for Art”, a reception featuring two local artists, Diane Flyr and Lorenzo Mills, on Thursday, March 18 from 6:00 to 8:30 pm. Fine art, fine wine and also fine eyewear featuring Tommy Bahamas and Sigrid Olson sunglasses and frames. Don’t miss the drawing for a free pair of Tommy Bahamas sunglasses and a $150 gift certificate from The Eye Works Optometry.

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Napa Valley Life - Click here for full articleNapa Valley Life- "More than meet the eyes"

"Can an annual eye exam reveal a bigger health picture? Dr. Craig Sultan, owner of The Eyeworks believes so. His inquisitive nature has helped saves lives during his more than 30 years in the optometry field.“There is a lot that can be seen in the eye,” said Dr. Sultan. “I have a machine called Retinal Digital Photography that can take pictures of the back portion of the eye. We often can spot diabetes, multiple sclerosis and macular degeneration.” Dr. Sultan cited one patient that had breast cancer. He noticed a large lesion in the back of her eye.“That told me she had a risk of her breast cancer metastasizing,” he said. “Now she will be watched more carefully. A routine eye exam also saved the life of a 31-year old patient. Something caught Dr. Sultan’s attention that his male patient might have a brain tumor. The patient was stunned because he never even had a headache according to Dr. Sultan. He went to a medical doctor and a MRI confirmed he did indeed have a tumor. After a 10-hour surgery, a 3-centimeter tumor was removed..."

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Despite the State budget crisis, the Eye Works Optometry still offers full vision and medical benefits, including eye glasses, to all patients on Medi- Cal with CSMP or Partnership Coverage!

Napa, CA., January 27, 2009; Despite the State budget crisis, the Eye Works Optometry is proud to continue offering full vision and medical benefits, including eye glasses, to all patients on Medi-Cal offered through Partnership and those on County Medical Service Program (CMSP)...

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Free Educational Seminar On Low Vision
Hope for people with macular degeneration, glaucoma and diabetic retinopathy!

NAPA, CA., Sept. 2, 2008; On Saturday, September 27 at 10 a.m. to 3 p.m., The Eye Works Optometry, in collaboration with Synergy Vision, will sponsor a free workshop on LOW VISION for seniors and others, including their family members and caregivers; LOW VISION – What it is and why there is hope – Enhancing the lives of people with visual disabilities....

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